I blog in several locations. As such, I’m beginning a new series on Sundays to consolidate a location where you can find my previous week’s blog posts.
Beginning next week I’ll be adding a section for my top-5 picks for industry posts I found most pertinent.
Musings
IMC: A Juggling Act?–I reflected on a meeting with an acquaintance where we discussed his complex marketing campaign. From an integrated marketing communication standpoint, I determine
Traditional vs. Social Media Marketing Campaigns: Round 1–After a conflicting conversation with a friend, I outline some of the basic tenants of social media use that are sometimes misunderstood by social media practitioners.
Shoe Girls
Google: *Thee* Social Network–A quick post that discussed Google as a cumbersome, yet brilliant, entity.
I’m shoxed!–I analyzed Nike’s custom shoe product and President Obamas presidential campaign in terms of both digital and traditional word-of-mouth.





